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Storytelling with Sergio Rossini

Sergio is a Senior Customer-focused Manager with over twenty years of experience leading global CX programs, designing innovative sales and marketing campaigns, and formulating business strategies in services and aftersales environment. He has a demonstrated history of success in driving global NPS improvement and business growth through harnessing the strength of CX/CE champions, initiating best practice customer service and delivering organisational change management. He’s very passionate about uncovering deep and meaningful (and actionable) customer insights that drive real change and improvement. 

What you'll learn

The importance of CX to organizations

Why customer centric organizations should focus on H2H rather than B2B/B2C relationships

How effective storytelling helps insights and CX teams communicate the value of VOC programs to non analytical decision makers